Bringing hope, joy and a sense of self-worth to homeless children with the gift of a birthday party.
Increased Brand Awareness
VIDEO-BASED SOCIAL MEDIA CAMPAIGNS
Birthday Dreams is Washington-based nonprofit dedicated to providing birthday parties for children living in impoverishment.
In 2017 I was their Digital Marketing Intern, tasked with improving their social media presence. Over three months, I increased their followers and click-through-rate significantly by implementing videos that shined a light on the organization and those who run it. The effects of my assistance were continually praised years after my internship ended.
Birthday Dreams’ 5,000 Birthday
Leading up to the 5,000th birthday, this nonprofit I created a series of videos of board members and staff speaking about why this organization was important to them.
More Than A Party
Leading up to Birthday Dreams’s annual gala, I created a series of videos to showcase how the organization impacts the children they help.